Many SMBs are beginning to incorporate iPads and other tablets into their sales operations. This strategy can increase productivity and customer satisfaction easily, but there are a few ways to make it an even more powerful addition to your arsenal.
By making use of some of the iPad's more specific strengths, you can vastly improve its utility. Instead of employing it simply as a portable computer, taking advantage of its vast array of apps can be a fruitful endeavor.
Apps extends the functionality of tablets beyond core uses, in some cases enabling the tablet to perform functions not normally associated with mobile devices.
For example, using an iPad to communicate with customers and clients from wherever you are is great, but by add an app that provides unique functionality, such as a free faxing app that enables you to send and receive faxes directly to and from an iPad, can help boost the iPad's core strengths.
Similarly, while many SMBs adopt a tablet for a specific purpose and then adapt it for others as they go, having a cohesive plan will help you make the most out of the tool. Identifying all the ways you can use it creatively early on - such as for inventory tracking, video demonstrations and online faxing - will help you bring it into your business efficiently and systematically.
However you decide to use a tablet for sales, planning ahead to ensure that you maximize its utility is always a good idea.
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